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Printingpresseswereinstrumentalincreatingandupholdingasenseofcommunityduringtheeighteenthcentury.WhiletheimportanceofprintinthedevelopmentofcolonialAmericaandthenascentUnitedStatesiswell-establishedImprintingBritainextendsthehistoricaldiscussionnorthwardtoexplorethedynamicandinterrelatedworldofnewspaperscoffeehousesandtheatreintheBritishimperialcapitalsofHalifaxandQuebecCity.MichaelEamondescribeshowanEnglish-languagecolonialcommunitycoalescedaroundtheprintedwordestablishingpublicspacesforcoloniststoproposedebateanddenetheirvisionsofanidealsociety.WhereasAmeri-cannewspapersfunctionedasincubatorsofrepublicanandrevolutionarythoughttheirBritishNorthAmericancounterpartsfeaturedamoderatedis-coursethatrejectedrepublicanismfavouredcivicengagementadvocatedlibertywithproprietyextolleddemocracyundermonarchypromotedreasonoversuperstitionandencouragedsocialcriticismwithoutrevolution.Thepressalsosafeguardedagainsttheuncertaintiesofcoloniallifebyprovidingasteadystreamoftransatlanticnewsliteratureandfashionthathelpedcon-structasenseofBritishnessinanenvironmentrifewithmixedloyalties.ImprintingBritainisthestoryofcommunitiesthatturnedtothepressforacanonofBritishnormsliterarytouchstonesandEnlightenment-inspiredideaswhichofferedablueprintforcolonialgrowthandasenseofstabilityinanever-changingtransatlanticmilieu.MichaelEamonisadjunctprofessorofhistoryatTrentUniversityandprincipalofCatharineParrTraillCollege.Generalstoresareessentialtotheimageofacolonialvillage.Manyhistorianshoweverstillbasetheirstoriesofsettlementonthenotionofruralself-sufciencybeggingthequestionifgeneralstoresweresocommonwhoweretheircustomersToanswerthisConsumersintheBushdrawsontheaccountbooksofcountrystoresrichevidencethathasrarelybeenused.DouglasMcCallacon-sidersmorethan30000transactionsontheaccountsof750familiesatsevenUpperCanadianstoresbetween1808and1861.Thesecustomersweretypicalofruralsocietyfarmersartisanslabourersandoftenwomen.AtvillagestorestheyfoundawidevarietyofproductsmostimportedfromBritainafewfromtheUnitedStatesandasurprisingnumberthatwereproducedlocally.Threechaptersfocusonthemajorproductcategoriesofdrygoodsgroceriesandhardwareafourthconsiderslocalproductsandafthaddressesavarietyofitemsfromhouseholdgoodstofootweartoschoolbooks.Intellingusaboutthegoodscolonistsboughtthisbookexploreswhattheywereusedforandthestoriestheyallowustotellaboutrurallivesandexperiences.ByseeingruralUpperCanadiansasconsumersConsumersintheBushrevealsthemasfullparticipantsintherapidlychangingnineteenth-centuryglobalworldofgoods.DouglasMcCallaisUniversityProfessorEmeritusintheDepartmentofHistoryattheUniversityofGuelph.22MQUPSPRING2015SPECIFICATIONSMcGill-QueensRuralWildlandandResourceStudiesSeriesMarch2015978-0-7735-4500-734.95ACDN34.95AUS22.99paper978-0-7735-4499-4100.00SCDN100.00SUS76.00cloth6x9320pp7photos39tables1mape-bookavailableSPECIFICATIONSMcGill-QueensStudiesintheHistoryofIdeasApril2015978-0-7735-4491-834.95ACDN34.95AUS22.99paper978-0-7735-4490-1100.00SCDN100.00SUS76.00cloth6x9320pp6guresImprintingBritainNewspapersSociabilityandtheShapingofBritishNorthAmericamichaeleamonAnin-depthlookathowcolonistscreatedavibrantprintculturethatshapedthefoundationsofmodernCanada.CANADIANHISTORYPRINTCULTUREConsumersintheBushShoppinginRuralUpperCanadadouglasmccallaTheeverydaymaterialworldofruralCanadianfamiliesinthenineteenthcentury.CANADIANHISTORY